When you want to buy a bed there are various factors to consider. 

These factors include:

1. Comfort

Comfort is a key factor when making the choice to buy a bed and is often taken for granted due to the customer’s price range and their lack of knowledge when it comes to the contents of the bed. Knowing what the bed consists of is of extreme importance because uncomfortable beds can contribute to health issues, muscle tension and mood swings.


When you want to buy a bed which suits your comfort needs, look out for beds with:

Pocket springs – if you buy a bed with springs, we suggest a bed with pocket springs. Pocket springs are springs that have individual pocket coverings. These are perfect for comfort because they ensure that any other movement on the bed is not felt. Therefore, your partner’s movement will not interrupt your sleep, and vice versa. If you want a bed with pocket springs at King’s Comfort, consider The Chatau or The Belaggio.

Pillow tops – A pillow top is an extra padding added to the top of the bed to allow for extra comfort. These pillow tops are great when one buys a bed with springs because they cancel out the uncomfortable feeling of the springs digging into your skin. The Grand Euro Pillow Top offers this comfort by adding a pillow top to ensure comfort.

Foam – If you want a bed with absolute luxurious comfort, the best option will be a memory foam bed. Memory foam morphs according to the curves and lines of your body and minimises the movement you feel, by adding the same effect as the pocket springs.

2) Bases

The content of the mattress is not the only factor to consider. The base of the bed plays a major role. The advantages of a base:

• It adds extra height
• Quality bases are easy to clean
• They can be aesthetic
• It adds stability
• You do not feel the effect of a sagging mattress

The base is essential for a stable bed. An unsteady base can cause muscle pain, aches and disturbed rest.

To prevent these causes, you need to make sure you buy a base with:

Air circulation

A firm built

Very few metallic materials

3) Pricing

The prices of beds are often the main deciding factor and one is usually willing to compromise on other important factors such as comfort and the purpose of the bed. The important thing to realise is that prices are linked with comfort and therefore more comfortable beds like foam beds, cost more than that only have Bonnell springs, but it is absolutely worth it. It’s not always easy to pay the full amount, therefore financial plans like lay buys should be considered. At King’s Comfort, we allow lay buys for 3, 6 or 12 months, and in this way you can get luxurious comfort in an affordable way.

4) Sizes

Sizes are important when deciding to buy a bed. Careful observation of the bed size you need can save you money, for e.g. if only one person will be using the bed, you might consider taking a single bed. Buying a bed for children you might only need to buy a bed that is Double. For two adults, you might buy a bed that is a Queen size. You also want to make sure you have the appropriate space in the room for the bed.

Luckily, here at King’s comfort, most of our beds come in these sizes:

• Single (91×188)

• Three Quarter (107×188)

• Double (137×188)

• Queen (152×188)

• King (183×188)

5) Purpose of the bed

Knowing what consumer needs are for when you buy a bed can contribute to knowing what size to buy and can also help with saving money.

If the bed is for:

Everyday use of adults with no physical health issues, we advise you to buy a bed with a pillow top or pocket springs like The Grand Euro Top, The Grand Pillow Top, The Chatau or The Belaggio.

Everyday use of adults with physical health issues (like back problems), we advise a bed with orthopaedic purposes, therefore it’s best to buy a bed with memory foam. Our Cliffton, Constantia and Bishop are the best options for your orthopaedic needs.

Children, students or a hostel environment, we advise you to buy The Walter.

Guesthouses, hotels and student accommodation, we suggest The Cliffton.

Spare rooms, we advise you to buy a bed like The Oliver.

6) Weight

You need to check the weight the bed can carry. Foam mattresses have no weight limit, while beds with springs do.

Here at King’s Comfort, our weighting stretches from 80 kg up until 150 kg.

7) Warranty

Make sure that you check the warranty. The warranty can give insight into the quality of the bed and can tell you whether the bed is worth the price. Here at King’s Comfort, our warranty stretches from 7 years up until 20 years.

8) Headboards

One of the best accessories to buy is a headboard. You might think that headboards are only for decoration purposes, but there are in fact many advantages to having a headboard.

These advantages include:

• Support for your bed

• Back support, while sitting up

• Preserving warmth (this is especially helpful in the cold season)

• Having a better sense of comfort

• Protection of the wall

• Preventing marks on the wall

• It is aesthetic

All these benefits come with headboards and yet they are still easy to uphold, while suiting your taste.

King’s Comfort’s guide to bed SPECIALS

for our special customers

make time

Do not make a hasty decision just because of the price. You want to make sure to follow the procedure given in our ‘Buy a mattress’ blog.

special day shopping

If you do shop for a bed on Black Friday, make sure to go first thing in the morning when shops open or closer to the shop’s closing time to avoid having to stand in queues for a bed.

price in mind

Have a price range in mind before checking the specials. You should also be aware of what you can afford so that when you are in the store, you do not waste time. In this way, you might find a cheaper bed, and with the rest of your budget, you might then decide to buy a bigger bed or a bed accessory like a headboard.

ask for details

Ask about the payment plans, like lay buys, and if they are linked with the specials.


reliable shop

 If you are shopping online, make sure you are shopping on a reliable website that gives their company’s telephone numbers, emails and mentions their policies on bed specials.

buy what you need

If you are unfortunately caught up in the masses of Black Friday or Christmas specials, it is important to remain patient and relaxed to avoid the disappointment of not deciding to buy the bed you need.


Make sure the company has reviews, and if they do, compare the positive reviews to the negative reviews on bed specials in order to get an overview of the company’s prices and quality.


ask for advice

If you are in the store and are still unsure about how the bed specials work, feel free to ask our salespersons. They will be eager to advise and help you based on the information you give them.


Compare the prices and quality of the bed specials at different stores. Here at King’s Comfort, we guarantee an affordable price for luxurious comfort.


Keep in mind that beds are big products, so you either need to make a plan to transport them yourself, or you need the company to deliver the bed, therefore there might be an extra added cost for transport. Make sure to ask the company how much the delivery fee will be.

specials before special days

Look out for bed specials before Black Friday or Christmas to avoid the crazy volume of people buying beds on those specific busy days.

avoid waiting

It can get extremely busy during these special instances and the company might run out of stock, meaning you will only get your bed a bit later. This is why the best option would be to shop a bit earlier than what most people would.

Bed Special TIPS

What is Black Friday?

Black Friday originated from America and is held after Thanksgiving. Black Friday is considered a Friday when the prices of all products are on special, therefore you want to look out for this special day.

Why should you consider King’s Comfort’s bed specials?

With the festive season emerging, bed specials are back. Whenever the world celebrates specials, beds are often forgotten due to the world’s rush to buy other products, but this is, in fact, the best time to buy a bed, because the prices of beds are lowered, especially at King’s Comfort. Our beds are already affordable at their usual prices. Can you imagine how discounted they must be on Black Friday or during the Christmas specials? We always have beds with unbelievable discounts ranging up to 25% off the usual pricing and 10% off display items. This is also the best time to buy beds in bulk if you run a hotel, student accommodation or hostel.

As our ‘Buy a Bed’ blog explained, comfort is linked with the pricing, therefore the best time to buy our very best beds, would be this festive season to get the Christmas bed specials. High-density foam beds, like our Cliffton, Constantia and Bishop, are made using special technology, which is why they are considered our best beds for comfort. These are especially made for people who are suffering from back problems, therefore these beds are a bit pricier than beds with other types of mattresses which consist of open Bonnel springs or pocket springs. Why not then buy a bed when it is on special? Our salespersons are extremely kind and will not mind helping you to find the best deal for your needs. We also have stores in various areas to cater to as many people as we can. We encourage you to come to King’s comfort for the ideal bed specials!

What if you do not want to go out to a store to buy a bed?

Thanks to technology, you will be able to avoid public areas and you can order your bed on King’s Comfort’s online website with a special price. You will receive free pillows if you enquire via Facebook or on our online page. You can even choose if you want to pick the bed up yourself or if you want the company to deliver it at a good and affordable delivery cost.

What payment plan does King’s Comfort offer and will you still get the bed at a special price?

You are in luck, because, even if you are not able to afford the full price on this day, King’s Comfort offers lay-buy options of 3, 6 and 12 months and we also offer it at the special price! We also offer a special process for all Sassa grant users. This way you do not have to compromise on the bed you want, and you will still feel the satisfaction of the bed specials.

How to know if you should buy a new bed

If you are not sure whether to buy a new bed or mattress, do research by checking out our ‘Buy a Mattress’ blog to guide you.

Buy a bed ONLINE

King’s Comfort: Buy bed online Guide

Bed Online guide: Did you know that the first proper form of online shopping started in 1994? Today, many companies use their online websites to advertise and sell their products, so you are sure to find what you are looking for and online shopping will certainly make your shopping life so much easier. All it takes is a few clicks or taps. Use modern-day technology to your advantage by choosing to buy your product online, because online shopping might just dominate offline shopping.

Most people who do online shopping do their research before buying a product, so King’s Comfort wants to help you understand why it is better for you to do your shopping online. We going to look at the best way of buying a bed online.

Buy Bed Online Guide: Online shopping vs offline shopping

Why should you buy a bed online?

time saving

First and foremost, it saves you a lot of time.


Products are more likely to be better organised when you purchase a bed online than in the store. This will make the picking and buying process easier. King’s Comfort’s beds are organised according to their mattress content.


Most companies’ online websites tend to have more of a variety, although, this is not the case with King’s Comfort. King’s Comfort’s stores have all our different kinds of beds to give you the most authentic experience.


Most companies’ online websites offer space for reviews written by previous customers. These reviews will give you an indication of the company’s performance and the quality of their products. These reviews might even give you an idea of what bed to buy.

find the best deal

You are able to browse many different stores’ online pages in a very short space of time in order to compare prices and buy a bed online that will save you the most money.

details available

If you purchase a bed online, you have all the bed’s detailed information on the screen, right in front of you, and you can decide if you want to read it or not.

secured purchase

You are more likely to secure your purchase before stocks run out.

cancel or return

If you are buying a bed online, you have the power to cancel orders or return the bed you bought.

skipping the queues

Your patience will no longer be tested by long queues.

more info

While you buy a bed online, you can go through the company’s blog to find more about the company and you can find out what tips they give you when it comes to their products.


Buy a bed online to experience less stress. King’s Comfort understands how stressful the busyness of public places like the malls can be. If you buy a bed online, you will not experience the stress of bumping into people or experiencing peoples’ daily moods. You are now able to shop in the comfort of your own home!

keep track

While purchasing any product online, your purchase will be recorded electronically. This way you are able to keep better track of your records.

extra benefits

Discounts or extra accessories that many companies offer their online shoppers to encourage their customers to do more online shopping. Here at King’s Comfort, we value our customers; therefore, we give all our shoppers, who purchase a bed online, free pillows.


You are able to compare different beds by the same company quicker.


You save on petrol costs because you do not constantly have to go to the stores.

no distractions

When you buy a bed online, you avoid the distraction of other products. You are more likely to stick to your shopping list; therefore, more likely to avoid overspending.


You are safe at home, instead of at risk of robberies that occur daily in public areas.

anytime shopping

 There are no closing times. You now have the ability to purchase any bed you want 24/7.

payment options

Many companies offer more payment options to make sure you can easily buy your bed.

no persuasion

You are able to buy a bed online without feeling any sales pressure exerted from the persuasive techniques of the salesperson.

not too far

If you live too far from the closest store, you still able to do your shopping if you buy a bed online. King’s Comfort provides transport for the bed you buy.

no pressure

You do not need to buy a bed online immediately. You can just do your research, then decide when you are sure that you want to purchase the product online. There is no longer the pressure of a wasted trip as there would be if you physically went to the store. You can just open the tab when you are ready to make your purchase.

Finding the time and day to do shopping can be very time-consuming. With online shopping, all you need to do is grab your technological device (cellphone, laptop or computer), go onto a search engine, search for the bed you want, and buy it online. This is especially helpful if you are doing emergency shopping.

When does online shopping truly come in handy?


avoid busyness

 If you only have the time to do shopping during times when it is busy at the stores, you can do online shopping to avoid the busyness.

Tuesday - Saturday

Sundays and Mondays are proven to be the day that online shoppers shop the most. We recommend that you choose to purchase a bed online from Tuesday-Saturday.

avoid chaos

During special shopping periods, like Black Friday or The Festive Season, all the stores are extremely busy, and you would probably want to buy your products online. The chaos of the malls during these special shopping periods can be avoided.


avoid scammers

Do not become a victim of scamming while you are buying a bed online. In order to find out if the company that you are doing online shopping at is reliable, make sure that the contact details of the company are visible on the website, preferably an email address and telephone number.


Make sure that the offers are realistic. If the prices seem too good to be true, it is usually because the prices are meant to act as bait.


legitimate buying

Buy your products online without the risk of being scammed. King’s Comfort wants to advise you on how to make sure that the company you are doing your online shopping at is legitimate.

cannot leave home

If you absolutely cannot leave home for any specific reason, online shopping is the best way to buy what you need. You can buy your products without any hassle.

company check

Read the company’s blogs to find out more about the company, but also to size up the company in order to draw conclusions about the company’s trustworthiness.


The recent outbreak of the pandemic, COVID-19, led to an increase in the number of online shoppers because the closing of stores promoted online shopping. Deliveries from the factories are safer than what it would be if you were to physically buy from the store.

Gen Z

Interesting fact: Gen Z becomes a powerful force in the online shopping department and might just change the shopping game.


check reviews

Look for reviews by previous customers on the company’s reliability to find out more and if it is safe to buy your product online.


no scam worries

If these measures are put are into place, you can purchase the bed you want with online shopping without having to worry about being scammed.

Gen Z is expected to change the statistics of online shopping drastically. Studies have shown that Gen Z is not afraid to spend money. This generation has grown up with free and easy access to the internet, because of their smartphones; therefore, it is obvious that they are more likely to use and promote online shopping. They are expected to dominate the consumer shopping, and they might just be the reason that online shopping becomes the new norm.


Secure online shopping started in 1994. Technology has given you the power to make your shopping experience much easier by helping you to buy your products online. You are now able to shop in the comfort of your own home. Find out how online shopping will help you save time, avoid the stress of


public places, provide comfort and about the many other benefits to purchasing products from an online website. Find out when the best day or period is to purchase a bed online. Make sure to buy a bed online at a legitimate company by checking for contact details, previous customer’s reviews, realistic offers and by reading up on the owner and the company. Learn about the new discovery that was made about Gen Z and their power in the online shopping sector.


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